WhosTalkin about your brand in social media?

February 6, 2009

in Buzz Marketing, Social Media

The WhosTalkin social media search engine has to be one of the most useful online tools around that is free to use.  I’ve used socialmention, backtype, google alerts, technorati, blogpulse and all the other usual suspects, but WhosTalkin pulls all these together and delivers quick and easy results for tracking online buzz within the social media space.  

If you need to pull together a top line report on social media talk-ability around your brand then this social search engine will help you to achieve that task.  
It will pull results from Twitter, Facebook, YouTube, Flickr, forums, communities and blogs.  The only downside is that you have to manually filter through each category to search the results. 

Alternatively if you are a larger brand looking to track sentiment, compare buzz trends against competitors and compile the data into a report automatically, then the most cost-effective option is the paid for route with data monitoring providers such as Radian 6, Nielsen BuzzMetrics and BrandWatch.

The majority of us who have our own websites and blogs looking to track social media mentions can use this tool alongside Google Analytics to provide a good overview of our brand’s social media performance.

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