One reason for this post is my discovery of a Twitter Directory Just Tweet It that was brought to my attention via Mashable. Just Tweet It to me represents the traditional business directory used everyday by buyers and sellers.
I personally think that Twitter is displaying the fundamental market characteristics described by Doc Searls in Cluetrain Manifesto. There is a tremendous amount of activity and noise, which to the outsider seems incredibly complex but niche conversations and transactions are taking place within networked markets.
You too may have experienced many Twitter consumers using the micro-blogging service as a tool to find out ‘if you know anyone who can re-design my blog?’, ‘do you know anyone who can create flash widgets?’.
In direct response ’sellers’ of their services will reply to these tweets giving them a direct link to their website or similar (their market stall) whereby the ‘purchaser’ can look at the products and services. Once the preferred seller has been chosen a deal can be made and a business transaction will take place. So are we experiencing here evidence of our return to bustling markets based on conversations where business takes place on a global scale?
Perhaps the Twittertainers such as @Wossy become the entertainers of the old markets where we throw a tweet or two their way to interact with them and get some enjoyment from their replies as we travel through the marketplace, but the real business takes place amongst those who produce and develop products and services - the foundation of an economic system.
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